There are many definitions that can be applied to the term mobile marketing. Each business sees this type of marketing in different ways, and the implementation of their marketing plans is just as different. Mobile marketing is about reaching out to your audience on their cell phones, through text messages or mobile websites. The article below is all about learning to understand and profit from this growing market. Begin by building up your mobile marketing database. Don t add cell phone numbers randomly into your database. That can be trouble. You will need the consumer s permission before you can text them frequently. You can get permission through the web or by the reply of a code. Do not contact your customers just for the sake of contact. When messaging clients, make sure you have something interesting to say. You do not want to fail because you send random messages. They want useful, relevant messages, not lighthearted banter as if you were their goofy friend. Enlist the help of
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